Flashy fintech startups love to cultivate their cool, customer-friendly vibe in ad campaigns and at big conferences, where slogans like “delight and deliver” get pride of place and the fine print of financial regulation is dismissed as “the unsexy stuff.”
The cuddly mask slips sometimes, though. Trendy U.S. online payments company Stripe, worth some $22.5 billion according to private-market valuations, is joining Amazon.com Inc. and Apple Inc. in warning about the impact of EU rules aimed at getting customers to double-check payments going out from their accounts. The campaign reveals a lot about the state of fintech.
Read More: Bloomberg